NovusMage

Lead vehicle technology for the world's biggest races

Live race clocks and LED leader boards mounted on lead vehicles — engineered for World Marathon Majors and major road races.

Boston Marathon — lead vehicle on course

Trusted by

BAA HMF NYRR MAINE MARATHON BOSTON CHILDRENS MOUNT WASHINGTON VERMONT CITY BAY STATE BAA HMF NYRR MAINE MARATHON BOSTON CHILDRENS MOUNT WASHINGTON VERMONT CITY BAY STATE
0 World Marathon Majors on the résumé
0 LED panels ready to deploy
0 Watts of on-vehicle power
0 Mbps avg. Starlink throughput

Lead vehicles

Race data that rolls
at the front of the pack

NovusMage lead vehicle technology

About

Built to lead the race

NovusMage designs and deploys lead vehicle LED systems that put live race information where it matters most — out in front of the field.

From World Marathon Majors to premier half marathons, our lead boards deliver clocks, leader information, and branded graphics that perform under real race-day conditions.

We integrate power, connectivity, and custom software so race directors get rock-solid displays from the gun to the finish.

What We Do

Lead vehicle systems, end to end

Hardware, graphics, power, and race-day support — tuned for lead vehicles on major courses.

Flagship

Lead Vehicles

Live race clocks and LED leader boards mounted for World Marathon Majors and major road races.

01

Live Leader Boards

Real-time athlete information and rankings rendered for broadcast, course, and spectator visibility.

02

On-vehicle Power

Self-contained power systems sized for LED panels, controllers, and continuous race-day runtime.

03

Custom Graphics

Event branding, sponsor themes, and production-ready layouts previewed in your client portal.

04

Course Connectivity

Starlink and on-board networking keep data flowing where cell coverage falls short.

05

Digital Race Clocks

Coming soon — precision race clocks for start, finish, and on-course positions. Learn more →

Coming soon

Digital Race Clocks

Detail on our digital race clock systems is on the way. This space will cover hardware, deployment options, and how clocks pair with lead vehicle displays.

  • Product overview — to be added
  • Deployment scenarios — to be added
  • Specifications & options — to be added
Ask about clocks

Client access

Graphics Preview Portals

Race directors and partners preview lead-vehicle graphics before race day — leader boards, clocks, and custom event branding in one private link.

Enter Portals
LED graphics preview mockup
Lead board preview

Why NovusMage

Built for the front of the pack

Race-proven platforms

Lead systems fielded at Boston, New York City, and other major events — designed for vibration, weather, and pace.

Live race information

Clocks and leader data updated in real time so athletes, officials, and broadcast see the same story on course.

Custom event themes

Logos, sponsor branding, and motivational graphics matched to your race identity.

Race-day crew

On-site expertise for install, testing, and support from the convoy brief to the podium.

World-class events

From Boylston Street
to the Verrazzano Bridge

One team. Lead vehicle LED systems engineered for the biggest stages in running.

Explore the portfolio

Portfolio

Lead vehicle deployments

From Boston to New York City — real lead systems at real races.

Boston Marathon 2024 lead vehicle
Boston Marathon

Boston Marathon 2024

Live race clock and leader information on a lead vehicle through Brookline.

NYC Marathon 2024 leaderboard
NYC Marathon

Men's open leaderboard

Lead vehicle leaderboard display for the open men's race.

NYC Marathon 2024 women's lead
NYC Marathon

Women's open lead

Women's open lead vehicle display on course.

NY Mini 10K 2024
NY Mini 10K

Mastercard Mini 10K, 2024

Lead vehicle technology at one of New York's iconic road races.

Brooklyn Half lead vehicle
Brooklyn Half

Official lead vehicle

Live race clock through the streets of Brooklyn.

NY Mini 10K lead vehicle detail
On course

More from the Mini 10K

Lead vehicle graphics engineered for visibility at race pace.

By the numbers

Race-day ready

Power, panels, and connectivity sized for lead vehicle deployments at the highest level of road racing.

0
World Majors with NovusMage lead systems
0
LED panels ready to deploy
0
Watts of on-vehicle power capacity
0
Mbps average Starlink throughput

The Team

People behind the magic

Steve Delahunty

Steve Delahunty

Owner & lead systems
Spencer Moland

Spencer Moland

Director of Logistics
Lilly

Lilly

Director of frisbees
Goose

Goose

Director of tennis balls

Ready to put NovusMage on your lead vehicle?

From World Marathon Majors to premier halves — let's build your on-course display.

Get in Touch